Appliances and Building Materials

With over 30 years of experience in in designing customised research and large syndicated studies, BIS Oxford Economics offers deep insights into consumer behaviours and purchase motivation in building materials and household appliances industry.

We regularly conduct nation-wide consumer surveys of up to 15,000 households to investigate consumer attitudes, purchase drivers, pre-purchase research, purchase journey, brand drivers, product performance and perceptions among other variables.

We study emerging and under-researched markets, piecing together critical information that provides clients with a deeper understanding of their market and assists them in developing winning strategies.

Segments serviced