Business to Consumer
To find new markets and stay ahead of competition, business to consumer manufacturers, retailers, and suppliers need to understand economic and demographic trends that will shape demand and consumer spending around the world on a national, regional, and city level.
More than ever, companies need access to advanced quantitative tools, deeper forecast data, and more timely insights that will help them track macro factors at home and abroad, and assess their future impacts on strategy and investments in the markets they currently operate and potential new ventures.
BIS Oxford Economics has developed a range of services and techniques for analysing macro trends for the business to consumer sector:
Detailed forecasts for Australia’s economy at the macro, state and metro city level. A comprehensive set of forecasts and analysis for Australia, and the ability to assess alternative scenarios at the national, state and city level.
Global consumer spending forecasts for 770 world cities to 2035 with detailed breakdown of spending into 50 separate product and service categories.
Global scenarios, with quarterly-updated upside and downside scenarios to assess their impact on 80 countries, trade blocs, and the global economy.
Detailed market research reports into key consumer goods sectors including household appliances, barbeques, garden power tools and home improvement spending.
Macro-level country economic forecasting for 200 countries, which includes a wealth of consumer data including household size, household disposable income, demographic data, and consumer spending by product and service.
Demand forecasts for industries, including for consumer goods, electronics and computers, and intermediate goods.
How B2C firms use our analysis and models
Support internal strategic and operational planning with models to explain and understand sales performance relative to economic and other fundamentals, inform budgets, and inform strategy development.
Identify new geographic market presence and expansion opportunities, by assessing the characteristics and future prospects of target locations and markets, as well as forecasts of demographic change and demand on a country, city, and sector basis.
Analyse changing consumer dynamics, directly comparing consumer spending patterns (at the national and regional level), to identify consumer hotspots and the largest markets for individual consumer products and services.
Demonstrate economic impact or social value to show the difference their activities make to economic prosperity, job creation and public finances.
Monitor the macroeconomic environment for signs of economic downturn or increased activity that might signal a risk or opportunity.
Assess and anticipate risks domestically and around the world, carrying out scenario event and policy impact analysis or business plan stress testing.